Business Development Team

Business Development Team

  • Providing support for architects and specifiers

Our guiding principle is "Excellence in all that we do".

The ARDEX Business Development Team work closely with architects, specifiers and contractors, and through strategic alliances with complementary manufacturers ensure the most suitable specification for your project.

When specifying ARDEX you can rely on our expert team for on-going support at every stage of your project, from rapid response to specification writing, to installation visits and on-site testing.

Our purpose-built training facility enables us to bring all parties involved in an ARDEX specification together, from the client through to the main or sub-contractors, ensuring total confidence in the specification and subsequent on-site application.

Our experienced team have a successful track record in the specification of tiling and flooring solutions, and have worked on a number of the world’s most prestigious projects within the transport, leisure, retail, education and health sectors, including the London Olympic Park Aquatics Centre, The Burj Tower and the recent multi-million pound refurbishment of The Savoy Hotel.

Meet the Team

Adam Willmott – Head of Business Development. 07771 543613

Adam Willmott has extensive experience in the tiling industry. From starting as an apprentice wall and floor tiler in 1982 through to joining ARDEX UK as a Business Development Manager, he has made a success of all the projects he’s been involved with. During his time as a wall and floor tiler, he worked on several London Underground projects which include Piccadilly Circus where he teamed up with his Father and Brother on this award-winning project.

Adam spent many years tiling swimming pools throughout the UK and even travelled to work on projects in Europe, most notably for the DisneyLand Theme Park in Paris and then on to the Olympic Games in Barcelona. Adam then spent the next 13 years managing a contract tiling company and was involved in all aspects of that business from estimating to completion, Adam has also worked with one of Europes leading tile manufacturers as a sales consultant helping architects and designers choose the right products for their projects.

In 2014 Adam joined ARDEX as a Business Development Manager. Since then, he has been working closely with architects, specifiers and contractors, as well as complementary manufacturers, to specify the best materials for the projects he’s been involved with. Since joining the team, he has written hundreds of specifications, whilst also providing technical support, installation visits and on-site testing. Adam was appointed the role as Head of Business Development for Ardex UK in May 2024.

Mark Chatfield – Business Development Manager – East of England, London, South East. 07736 131529

Mark has 14 years experience selling sanitary ware and ceramic and porcelain tiles to the retail industry, working with Property Developers, Main Contractors and Tiling Contractors.  Mark has worked on specifications with Interior Designers and Architects,
on projects such as Kellogg Tower, Barnes Village, Brent House, Crown Plaza and Sutton Point.

Mark joined ARDEX in May 2019 to provide support to Main Contractors, Tiling Contractors and Stone Fixers, and deliver RIBA approved CPD seminars to Architects, Building Surveyors and Designers.

Julian Clarke – Business Development Manager – Midlands. 07967 338364

Julian started in the commercial flooring trade about 35 years ago covering all products and applications during an eleven-year period in distribution. It was an excellent foundation to learn about all the products and the companies within the trade. He then moved onto work as a contracts manager for a large and well-respected flooring contractor for a short time in Birmingham, running a team of fitters before getting into a specification role for Heckmondwike FB Ltd, where he predominantly worked within the public sector managing successful PFI and PPP projects.

Working throughout the Midlands and Northern Ireland dealing with Architects, Local Authorities, Main Contractors and Sub Contractors, Julian started a specification at ARDEX for 6 years being heavily involved in the McDonald’s national refurbishment contract. He then moved back into sales for a commercial soft flooring manufacturer for nearly 10 years with the aim to set up a specification team that sadly did not materialise. Julian re-joined ARDEX UK this year as part of the Business Development Team, saying it was fantastic to be back with a company that really are seen as quality solution providers throughout the flooring, tiling and construction industry.

Charlie Gilchrist – Business Development Manager – London & South East. 07966 646232

Kyle McGuinness – Business Development Manager – Scotland. 07548 831998

Daniel Brammer – Business Development Manager – North. 07967 338283

Daniel joined the Business Development team in November 2023, bringing a wealth of industry experience following his roles with both Sika and Tarkett. Daniel has been involved in a variety of projects over the years, including those in the education, health and manufacturing sectors, along with delivering CPD sessions to many architects and designers.

Shirley Brown – Business Development & Customer Service Administrator.>

Shirley joined the ARDEX Group in January 2023, as a Business Development and Customer Service Administrator. Shirley has responsibility to track and follow up on issued specifications and keep the Business Development Managers and specification recipients appraised of project updates. Shirley also books and manages the R.I.B.A certified CPD’s and has responsibility for promoting new products and delivering best in class customer service. Shirley has a wealth of administration skills having previously worked in social housing organisations and local authorities.

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